For our European shoppers – we’ve heard your cry: you want more ways to shop (RED)! Chic Outlet Shopping®, the luxury outlet Villages by Value Retail, are turning Villages across Europe (RED). Celebrate the coming Valentine's Day holiday and the upcoming Chinese New Year with a shopping trip to one of the outlet Villages and check out the '(RED) is the New Black' Campaign that includes specially marked products, a special edition tote bag, and (RED) events - all with the goal of raising €100,000 towards the fight to eliminate AIDS.

Find the nearest Village near you and keep an eye out for (PRODUCT)RED swing tags on your favorite brands: with every purchase of items marked with the (RED) swing-tag, Chic Outlet Shopping® will contribute €1 to the Global Fund. And stop by the Villages' Welcome Centres to pick a special edition (PRODUCT)RED tote bag designed by photographer and humanitarian Helena Christensen, €10 each, with all profits donated to the Global Fund.