Now all classic red canvas Chuck Taylor All Star shoes are (PRODUCT)RED, an easily recognizable choice and a powerful tool to make a difference in the fight against AIDS. Converse will contribute a portion of the profits from the purchase of every red-colored Chuck Taylor All Star shoe to the Global Fund to help eliminate AIDS.

This season, Converse has collaborated with widely acclaimed artist Jose Parla to create a limited edition (CONVERSE)RED Chuck Taylor All Star shoe.

Parlá’s collaboration with (CONVERSE)RED will raise awareness for the fight against AIDS and encourage consumers to turn art into power. 10% of the wholesale price of each shoe will go directly to Global Fund. Check here for a full listing of select retailers.

Red-colored Chuck Taylor All Stars are available at select Converse retailers and on www.converse.com